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This database collects data from other sources and repurposes them in great, quick charts and graphs. They also pull those together into longer reports with full analysis. Use the top menu to browse (like Topics --> Retail & ECommerce --> Consumer Behavior) or search by keyword (e.g. "big data").
After registering for a profile using your Penn email address for username, you'll be able to search for reports from analysts specific to tech. Includes forecasts and analysis for all verticals within the digital space. Search by keyword (e.g. "social media").
This database collects market research reports written by several providers, and has good coverage of apparel and accessories. Browse the headings under Technology & Media on the main page, or search by keyword (e.g. "internet of things"). Reports are generally US-focused, large (300+ pages), and comprehensive.
Great market analysis of tech. Search by keyword (e.g. "cloud storage"). Gartner's log-in procedure requires you to have a public profile in the Penn Directory, which can take up to 24hrs to take hold. Refer to this Business FAQ
Business Research Librarian