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Combining original analysis with aggregated numbers from leading sources worldwide, eMarketer includes industry reports, company articles, market projections and analytical commentaries focusing on digital media and advertising, e-commerce, and information technology. Also includes comparative country statistics for Internet and e-business topics.
Qualitative industry analysis and quantitative research on market trends including data on market segmentation, size and growth. Industry coverage includes: services, consumer products, food & beverage, heavy industry, life sciences, and technology & media. The primary geographical coverage is the United States. Penn's subscription includes the following providers: Freedonia Focus Reports, Kalorama, Mind Commerce, Packaged Facts, SBI, and Simba Information