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MGMT 8010 Entrepreneurship

Resources for MGMT 8010 student projects

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Articles & News

Business Source Complete
Business-focused academic journals, magazines and trade publications, as well as some company, industry and market reports.
Factiva
Current and historical news from thousands of publications worldwide in over 20 languages.
ABI/Inform
Business-focused academic journals, magazines and trade publications.

Books

For books, periodicals, and other Penn Libraries materials, search in the Franklin catalog. Examples of subjects are:

Consumer behavior | E ntrepreneurship | New business enterprises | New products | Social entrepreneurship | Social media | Technological innovations |

Business Model Generation by Alexander Osterwalder; Yves Pigneur
ISBN: 9780470901038

Publication Date: 2010-07-23

Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises.
Value Proposition Design by Alexander Osterwalder; Yves Pigneur; Trish Papadakos; Gregory Bernarda; Alan Smith
ISBN: 1118968077

Publication Date: 2015-01-28

The authors of the international bestseller Business Model Generation explain how to create value propositions customers can't resist Value Proposition Design helps you tackle the core challenge of every business -- creating compelling products and services customers want to buy.
When Innovation Moves at Digital Speed by M. I. T. Sloan Management Review
ISBN: 0262348381

Publication Date: 2019-03-01

Practical advice from experts on how to create, manage, measure, and improve innovation in and for today's digital markets

Business Research Librarian

Marcella Barnhart

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Contact:

Lippincott Library
Van Pelt/Dietrich Library Center
3420 Walnut Street
2nd floor, room 256
Philadelphia, PA 19104

215-898-8755

Subjects: Business, Finance, Management

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Last Updated: Mar 17, 2025 5:51 PM
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