Guides: President's Engagement and Innovation Prize Winners: Overview

Build your Skills

If you are looking to build an app, develop a program or understand the language of developers to convey specifications for your business, check out Penn's subscription to Lynda.com. Online courses such as Programming for Non-Programmers: iOS 10 and Swift, Social Media Marketing, User Experience and more are available to you.

Find Influencers

Famebit
Famebit by Youtube is a marketplace for influencers.
Grapevine
A platform to connect with social media creators for marketing initiatives.

Getting Started

Penn Wharton Entrepreneurship
Under Programs & Resources, take a look at the Entrepreneurial Ecosystem for a guide to resources at Penn and beyond.
Wharton Entrepreneurship Specialization on Coursera
The general public, students, and alumni can access these courses for free by auditing. Auditing does not permit access to tests, homework, graded material or attainment of the course certificate.
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How to enroll to audit:
Go to https://www.coursera.org/
If you have a Coursera account – log in; If you do not have a Coursera account: Create an account OR Sign Up with Facebook.
In the search catalog enter: Entrepreneurship 1: Developing the Opportunity.
Click on the left-hand side menu “Enroll”.
In the pop-up, click on Audit, then Enroll again.
You should receive a confirmation email from Coursera.
Repeat steps for the four modules below:
o Entrepreneurship 2: Launching your Start-Up
o Entrepreneurship 3: Growth Strategies
o Entrepreneurship 4: Financing and Profitability
o Wharton Entrepreneurship Capstone
PA Department of Community & Economic Development
Business assistance from the state of PA, including The Entrepreneur's Guide.
U.S. Small Business Administration
Click on Starting & Managing a Business. Also provides access to the Office of Women's Business Ownership.
SCORE
A nonprofit to assist in the development of small businesses.
National Federation of Independent Business
America's leading small business association.
National Association for the Self-Employed
An association with a wide range of resources and tools to help you run your business successfully

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Business Research Librarian

Mia Wells

Email Me

Contact:

kirstien@wharton.upenn.edu
Lippincott Library
3420 Walnut Street
2nd floor (room 256)
Philadelphia, PA 19104

215-898-5553

Subjects: Business, Marketing